🎉🎉🎉 Congratulations! Ming Chi University of Technology (MCUT) Marketing Design Program and Yongkang Commercial District Capstone Projects Achieve New International Success!
The Marketing Design Program 2024 Graduating Class (110th Class) Senior Capstone Projects secured 1 Silver Award and 3 Honorable Mentions at the US IDA International Design Awards!

Silver Award | Yongkang #ArtfulWanderland
Honorable Mention | Go Go Go · Fun Yongkang
Honorable Mention | Yongkang Happiness Flavor
Honorable Mention | The Path of Return (迴道)

This year’s Marketing Design Capstone Projects, focusing on the cross-disciplinary integration of "Local Culture × Design Innovation × Digital Marketing," have once again received global recognition!

We extend our gratitude to all the advising professors for guiding the students through practical implementation in the Yongkang Commercial District. They successfully transformed a full year's worth of field research, interviews, exhibitions, brand development, and design into work that truly resonates on the world stage!

🥈 Silver Award – Key Art
Project: 《永康＃藝遊味境》
Design Team: Wu Chen-Ling, Lai Fang-Ni, Lin Ko-Ni, Jiang Hui-Feng, Lin Hsiao-Chiao
Advisor: Professor He Chao-Ming (楊朝明老師)
Project Link: https://www.idesignawards.com/winners/zoom.php?eid=9-60382-25

🏅 Honorable Mention (× 3 Entries)
Project: 《去去去‧趣永康》|  Print & Book Category
Design Team: Wu Ya-Chi, Chiu Shang-Yuan, Ko Li-An, Chen Jia-Ying
Advisor: Professor He Chao-Ming (楊朝明老師)
Project Link: https://www.idesignawards.com/winners/zoom.php?eid=9-60274-25

Project: 《永康幸福味》|  Packaging Category
Design Team: You Cheng-Xi, Huang Bo-Xun, Li Yi-Xuan, Bai Fang-Wei
Advisor: Professor Shang Yao-Yuan (商耀元老師)
Project Link: https://www.idesignawards.com/winners/zoom.php?eid=9-60832-25

Project: 《迴道》|  New Corporate Identity Category
Design Team: Huang Lin-En, Yeh Zhi-Tong, Guo Zi-Yan
Advisor: Professor Lin Chin-Hsiang (林金祥老師)
Project Link: https://www.idesignawards.com/winners/zoom.php?eid=9-60962-25

Hearty congratulations once again to the advising professors and all the winning students!

中文連結：行設 110 級畢業專題作品在美國 IDA 國際設計大獎（International Design Awards）獲得 1 銀、3 佳作！